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Apple's Smartphone Market Share Dipped Ahead of iPhone X Launch

Kantar Worldpanel ComTech released its latest estimates on the smartphone market yesterday, and Apple (NASDAQ: AAPL) registered notable dips in market share in a handful of important regions ahead of the iPhone X launch. The measurement period was the three months ending in October, and Apple’s newest flagship didn’t launch until the beginning of November, although the iPhone 8 and 8 Plus were released in September.

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