What do homebuyers really think about when they’re looking for a home or a mortgage? What do they really want to know about the homebuying process? What is really driving them? What do they really care about?
Real estate professionals and lenders would probably like to know the answers to these questions, but how do they truly get inside the heads of their customers?
A unique new report presents just that opportunity.
The report comes from Chase Home Lending, which partnered with search-engine giant Google, to present a behind-the-scenes look at what homebuyers are Googling, and the results provide …